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Press release:
Bangkok, Thailand (January 23, 2026) | Today, Ella Stars launches on Steam for $4.99. The wholesome rhythm action game features a 100% original K-pop-infused soundtrack and is based on the smash-hit animated online series with over 50 million views. Ella Stars showcases vibrant, hand-drawn artwork, and stars an irresistibly charming protagonist who may look like a gator—but is actually a dragon.

Ella Stars is developed by Korean studio Sususoft and published by Thai indie label Rising Tide Publishing, a dev-first publisher focused on elevating underrepresented development talent across Asia.

Ella Stars Key Features:

A heartfelt story of self-discovery: A relatable narrative about identity, belonging, and self-expression designed to resonate with players of all ages and backgrounds

100% original soundtrack: Over 30 original tracks featuring K-pop artists including 1kyne, VIA, Shorelle, and Mark Angelico Thomson, with more music announcements to come

Idol progression: Grow Ella as a performer by unlocking songs, outfits, and stages

Accessible rhythm gameplay: Intuitive mechanics that emphasize flow over pressure

Hand-drawn animated art: Vibrant visuals that bring Ella’s world to life with color and personality

Ella Stars is based on the animated YouTube series Ella Gator, created by CeREELs. Seasons 1 and 2 are available to watch on YouTube, alongside the latest videos and OST track samples on the dedicated Ella Stars YouTube channel.

About Ella Gator

Ella Gator is an animated music video series launched in 2020 and created by CeREELs, a creative studio that collaborates with independent musicians, artists, and studios around the world to produce varied and inclusive content. The series follows an alligator living in the Florida Everglades who struggles to find her place—both among her fellow reptiles and in the human world beyond.

Ella Gator has garnered more than 50 million views on YouTube, with additional short-form content expanding Ella’s journey and world.

About Rising Tide Publishing

Rising Tide Publishing is a Thailand-based indie game publisher founded to support small, underrepresented studios across Asia. Guided by the belief that “a rising tide lifts all ships,” Rising Tide operates with a dev-first philosophy, fostering collaborative partnerships that enable studios to share momentum, visibility, and resources rather than compete in isolation.

This philosophy informs Rising Tide’s IP selection and marketing strategies, with a focus on building economies of scale that help independent developers reach wider audiences and create sustainable futures—without compromising creative independence.

To stay current with Rising Tide Publishing, follow on X (Twitter), Instagram, TikTok, and YouTube, and visit the official website at risingtidepublishing.com.