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SpecialEffect announced today that the games industry partners involved in their One Special Day fundraising event have so far raised a total of over £300,000 for the charity.
Revenue from game sales and in-game purchases in the UK – and in some cases worldwide – has helped smash the charity’s £100k target for the event. Over £250k of the total was raised by the mobile games industry partners and their communities. Many companies also contributed through game-themed events, gaming auction items and livestreams before or during the fundraiser on 29 September.
All the money raised will go towards SpecialEffect’s work in creating ways for people with physical disabilities to experience the fun and inclusion of video games.
“This total is way beyond all expectation. We cannot thank all our games industry partners enough for coming together to support people with disabilities,” said Dr Mick Donegan, founder and CEO of SpecialEffect. “It’s an astonishing, game-changing total for us. It funds not only our lifelong one-to-one work with people who need our help, but also our collaboration with developers in making games more accessible to severely disabled gamers worldwide.”
“We’ve had an amazing time working with our partners during this event. The games industry and their communities have our heartfelt thanks for the tremendous generosity they have shown.”
The industry partners involved in the event were Seriously, Unity, Supercell, SEGA, Double Fine, Codemasters, Rovio, Playdemic, Yogscast, Space Ape, Nordeus, Twitch, Ripstone, Frontier Developments, First Touch Games, Bossa Studios, EA Mobile, 505 Games, New Star Games, Boombit Games, Bungie Foundation, The Chinese Room, Curve Digital, Playground Games, Ubisoft Reflections, Firefly Studios, GAME, Nomad Games, MAG Interactive, Zeptolab, eRepublik Labs, Everywear Games, Lightneer, Payload Studios, Sumo Digital, Fresh Planet, Cooperative Ventures, Future plc, Gamesindustry.biz, nDreams, London Studio (Sony), PlayRaven, Prettygreat, Dots, Futureplay, Glu, Halfbrick, Digital Legends, SOVR, Rare, Insert Coin, Remedy Entertainment, NaturalMotion/Zynga, SEGA Hardlight, Plan of Attack, Yakuto, Tactile Entertainment, UKIE, Rebellion, Bandai Namco, Sports Interactive, Creative Assembly, Tundra, Humble Bundle, EA, Escape Technology, Razer, Dingit.tv, Fingersoft, Make Real, Jam City and Disruptor Beam.
More details about the event and a full list of partners can be found at http://onespecialday.org.uk
The charity plan to announce a final fundraising total at the end of October, and the date for One Special Day in 2018 has been set for Friday 28 September.
Jonas “O.J” Ek
The Gaming Ground
Twitter: @TheGamingGround
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Tags: Charity, Gamely Giving, Gamer, Gamers, Gaming, Mini marathon, SpecialEffect
