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Press release:
EL SEGUNDO, Calif. and MILAN, Italy.
Mattel, Inc. (NASDAQ: MAT) and Milestone, a leading global racing game developer, today unveiled a massive garage of cars that will be available at launch in “Hot “Wheels Unleashed“.

Featuring 66 vehicles, including Hot Wheels®> most celebrated original designs over the brand’s 53-year history, the lineup also includes cars that have become icons of automotive pop culture, such as Party Wagon from Teenage Mutant Ninja Turtles, Snoopy from Peanuts, K.I.T.T. from NBC’s Knight Rider and the Time Machine from Universal Pictures and Amblin Entertainment’s Back to the Future.

For those players looking to get behind the wheel of their favorite vehicles found on today’s city streets and racetracks, die-cast favorites will be featured from OEMs representing the past, present and future of car culture.

From classic rides such as the ’32 Ford ‘Deuce’ and ’69 Dodge Charger to modern favorites including the Audi R8 Spyder and Honda S2000, plus hypercars packed with future tech such as the 2020 Koenigsegg Jesko, there is truly a ride for everyone.

Additional vehicles will be made available by playing Hot Wheels Unleashed™ in all the different game modes. Hot Wheels Unleashed™ launches globally on Sept. 30, 2021 on PlayStation®5, PlayStation®4, Xbox Series X|S, Xbox One X, Xbox One, Nintendo Switch and PC (Steam and Epic Games Store).
In addition to Hot Wheels® originals like Boneshaker and Twin Mill, below are some of the list of cars fans can drive to their heart’s content:

ENTERTAINMENT:

Party Wagon
Snoopy
K.I.T.T.
Back to the Future Time Machine
Batmobile

OEMs:

Audi R8 Spyder
Audi Sport Quattro
’55 Chevy
Copo Camaro
’71 El Camino
’69 Dodge Charger Daytona
RAM 1500 Rebel
FIAT 500
’32 Ford
1956 Ford Truck
2018 Ford Mustang GT
Humvee®
Honda S2000
2020 Koenigsegg Jesko
Mini Cooper S Challenge

Hot Wheels Unleashed™ players will be able to upgrade vehicles using the in-game Rarity System. With the Rarity System, players will be able to collect and dismantle in-game vehicles in order to improve how their vehicles perform. Some upgrades can only be discovered in different and secret ways.

As the #1 selling toy in the world, Hot Wheels is the global category leader in toy vehicles. For the last fifty plus years, Hot Wheels has proven its influence on car culture with legendary design and epic performance.

Today, Hot Wheels has become a global powerhouse franchise, with live and virtual events on almost every continent, highly sought-after consumer products and top-tier collaborations, a #1-rated content channel on YouTube, and more. While 16.5 Hot Wheels are sold every second and over 8 billion cars have been sold to date, the brand continues to expand its presence in digital gaming, with success across mobile, console and PC platforms.

For more information and where to pre-order, visit hotwheelsunleashed.com. Drivers can also join the #HotWheelsUnleashed conversation online at Facebook, Instagram, YouTube and Twitter.

About Mattel
Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, Thomas & Friends®, UNO® and MEGA®, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies.

Our offerings include film and television content, gaming, music and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.

About Milestone
Founded in Milan in 1996, Milestone S.r.l. is one of the leading and longest established racing game developers in the world. The 200+ people team is responsible for hit series like MotoGP™, MXGP and Monster Energy Supercross – The Official Videogame, as well as RIDE and Gravel, Milestone’s own IPs. For more information, please visit www.milestone.it

HOT WHEELS UNLEASHED™ © 2021. Published and Developed by Milestone S.r.l. All rights reserved. HOT WHEELS™ and associated trademarks and trade dress are owned by, and used under license from, Mattel. ©2021 Mattel. All manufacturers, accessory suppliers, names, tracks, sponsors, brands and associated imagery featured in this game are trademarks and/or copyrighted materials of their respective owners.